Sachin Jagdale – Mumbai
IPHEX 2013, India’s leading pharmaceutical show under the support of Ministry of Commerce and Industry, Department of Commerce and Government of India will be held from 24-26 April, 2013 in Mumbai. Besides regular participants, participation of the AYUSH sector in this year’s exhibition is slated to be the highlight of the event.
“Ayurveda has a rich history of a few thousand years. AYUSH’s participation in iPHEX 2013 is a good development for the ayurvedic industry. Many times, consumers from overseas countries consider ayurvedic product equivalent to nutraceutical. As many pharma regulators from across the globe will be present at the event, AYUSH members will get an opportunity to convince these regulators that ayurveda is also the form of medicine,” says Dr P V Appaji, Director General, Pharmexcil.
Shashank Sandu, Managing Director, Sandu Pharma, says, “This is an excellent initiative by Pharmexcil to give an international platform to the AYUSH industry, wherein we showcase ayurveda to the world. As Pharmexcil has invited more than 400 international buyers for iPHEX, the AYUSH industry will be able to showcase its various formulations as well as services to these international buyers at one place. The AYUSH industry is appreciative about this wonderful opportunity being provided to interact and showcase to the world pharma regulators all its formulations and also educate these regulators about AYUSH therapies.”
He adds, “Developed as well as developing countries are convinced about the health care solutions and the goodness that ayurveda has to offer, to the world at large; in fact US President Obama through his latest health plan wants to integrate alternative health solutions as they provide solutions for chronic disease conditions.”