Brinton Pharma yesterday announced a tie-up with Scholl Wellness for the sales and distribution of the latter’s products in the Indian market, Brinton Pharma informed in a statement.
Scholl has an array of foot care products like arthritis pain reliever, custom fit orthotics, different varieties of insoles, odor-x, a probiotic extract formula foot spray, wart remover freeze away max, in-grown toenail pain reliever and fungal nail revitaliser, among others. Krack cream, however, is the most popular brand commanding 80 per cent market share in India, it further said.
“The foot care market continues to offer exciting marketing opportunities. Its market size is expected to grow at 7.9 per cent CAGR for the next few years since there is a growing requirement of foot care products for maintaining better aesthetics and ensuring hygiene……,” said Rahulkumar Darda, Chairman and Managing Director, Brinton Pharma, in the statement.
Global market research, in this backdrop, indicates that the demand for foot cleansing lotions, creams and repair ointments would continue to rise. Then, there is also the increasing incidence of diabetes and bacterial infections which is further fuelling the growth of the foot care industry, the statement added.