Cadila Healthcare renamed as Zydus Lifesciences
Zydus unveils its ‘innovation and care’-centric corporate brand identity
The Zydus group announced its new brand identity with the listed entity of the group Cadila Healthcare to be known as Zydus Lifesciences.
In a statement by Zydus, Pankaj R Patel, Chairman, Zydus Lifesciences, said, “We have always believed in evolving and transforming ourselves in the ongoing quest to bring patient-centric solutions driven by science and innovation. With differentiated approaches, we have been addressing healthcare challenges globally, creating healthier communities. Reaffirming this commitment, we will continue to unlock new possibilities that can impact lives and empower people with life-changing discoveries.”
Sharing his insights on the new identity, Dr Sharvil Patel, Managing Director, Zydus, also said in the statement, “Our new brand identity is a confluence of what we truly are. A global lifesciences company driven by the purpose of delivering care and nurturance for the patients, backed by the power of innovation, science and cutting-edge technology. With these attributes close to our heart, we wish to make a meaningful difference in serving patients and communities……”
In the new logo, two hearts come together to enclose ‘us’ at the core. The heart represents the company’s inclusiveness. The teal and purple colours represent the pillars of science and care. While teal expresses Zydus’ dynamism and stands for the company’s commitment to science, the purple stands for dedication to care and nurturance. The ‘us’ in the new Zydus logo represents all the stakeholders including employees, patients, doctors, investors, bankers, business partners, associates and all those who are an integral part in the journey of Zydus, added the statement.
With this new identity, the company has reaffirmed its vision, mission and purpose, aligning itself to science, innovation and health, the statement concluded.