Reimagining healthcare professionals engagement with omnichannel experiences
By Akash Kedia, MD and Lead – Life Sciences, Accenture in India and
Vinita Vasanth, MD and Commercial Lead - Life Sciences,…
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Browsing Tag
healthcare professionals
Generics gain ground, yet HCPs still favor branded drugs: GlobalData
GlobalData’s survey “Generic Drugs - Physician Perspective” uncovered that if cost was not the primary factor, overall close to 40…
Drug price controls and emphasis on preventive care top solutions to address healthcare inflation:…
Inflation in healthcare refers to the persistent increase in the cost of medical goods and services over time. This phenomenon is…
Increased emphasis on HCP engagement rules in new normal
Sanjay Mehta, Jt CEO, Mirum, explains several ways for pharma companies that would help those in engaging healthcare professionals…